Helping Your Business Succeed
I’ve recently written and published a blog for my customer Flexiion MSP: When Customer Service Gets Serious, It’s Time to Get Serious About Cloud. In this blog I’ve focused on the issues of customer service and the need for organisations Read More
In today’s world that’s so heavily dominated by video and online digital content, we shouldn’t forget that our customers and target audiences still like to read ‘old fashioned’ written content. Yes, everyone now has a blog – we’re all ‘bloggers,’ Read More
One of my common, ongoing marketing objectives for my clients is to develop content that specifically supports their SEO strategies. In this blog I focused on the key phrase: Using Cloud. This blog is part of an ongoing strategy to Read More
I’ve written and published a blog about transforming IT with Cloud. In it I ask if organisations have used Cloud to change the internal IT function to the same degree they’ve used it to change the way they deliver digital Read More
For many organisations marketing is a set function, but for other businesses, marketing is less stable and their needs vary as market conditions and customer requirements change. My virtual CMO service is intended specifically for those businesses that sometimes require Read More
Audience focus and content relevance has never been more important, and I’m regularly talking with customers about the creation of vertical market content, i.e. marketing content that talks specifically to a business sector, type of company or job role. Recently Read More
I’ve recently had a PR article published in the online magazine Digitalisation World for my client Flexiion MSP, in which I discuss the importance of independence in the Cloud, and the potential down-sides of a ‘one-size-fits-all’ strategy based on an Read More
Helping consultants. So it’s August and we’re in the middle of the Summer holiday period in the UK. As such, it’s a good time to try out some new messaging and see what might work when everyone is back at Read More
In this recent blog I wrote and published for Flexiion MSP I chose to leverage independent research carried out by Accenture to promote the issue of Cloud usage – is it used simply to save costs or is it used Read More
